Arena
- Strategy
- Icons
- Ecommerce
- Website
- Branding
Classic styling, modern comfort
Arena is a new International motorcycle and scooter brand supplying Europe and the USA with modern award winning transportation. Working alongside the vehicle design team Popcorn created the branding alongside the product development, this was a first for us to be able to influence the final product. This collaboration enabled both the brand and products to flow together naturally creating a cohesive package. As well as the brand, concepts and narratives Popcorn also produced collateral including the company website.